The Sell More Books Show: Book Marketing, Digital Publishing and Kindle News, Tools and Advice

If you have a Return on Investment number that you consider “good” - how did you arrive at that figure? Bryan and Jim report on the effects of the Polar Vortex in the Midwest. Bryan gives an encouraging update on the Relentless Authors Advertise podcast and thanks all the listeners who are joining the experiment. This week’s Happy Book Reviews winner is Rebecca Markus. Bryan thanks our Featured Patrons: Awakening Forever, Guardian of the Grail, and The Reluctant Detective. The Hot Tips include the good of reader give-and-take, how to bridge the gap between writing on the side and writing full time, and why focusing on fewer tasks is actually more efficient. Our Honorable Mention story explains why pre-order reviews have disappeared as quickly as they arrived. The Top News stories affecting the indie community this week are the short-lived Barnes and Noble ad experiment, what ill tidings are reported in the 2018 Authors Guild Survey, how Christina DeMara used hashtags to increase book sales, why Wattpad is diving into publishing, and what steps Jen Thorn took to see success with her new pen name in just 30 days. Question of the Week: Do you know how to calculate Return on Investment (ROI)? Even though even 1% ROI is a profit, is there a certain number of ROI you deem to be Good? How did you come upon that number?

Direct download: SMBS_252.mp3
Category:general -- posted at: 7:00am EST

Is there an unspoken agreement for only positive feedback when a reader accepts an advance copy for review? Bryan shares progress on the launch of his new podcast - Relentless Authors Advertise, which soft-launched two weeks ago and is gaining momentum. Jim reports that in his consults with authors through the SmarterAuthors platform he is seeing the positive effects of paid ads for his clients. This week’s Happy Books Review winner is Jonathan Small. Bryan thanks our Featured Patrons: Cowgirl, Unexpectedly, The 30-Day Writing Challenge, and A Dragon Among the Eagles: A Novel of the Roman Empire. This week’s Top Tips include why faster is better for the Wordslinger, which audiobooks could lead to perfect matches with readers, and how to get more mileage from your Facebook pixel. The news stories that matter most to the indie community this week are the down and dirty business of ARCs, how truth is stranger than fiction in a crazy real-life poisoning plot, John Weston demonstrates what you can actually accomplish with focused writing and publishing, how Amazon is giving the trad pubs a wake-up call, and how Miranda Honfleur used scheduled releases and paid promos to hit her six-figure income goals. Question of the Week: Do you feel as though giving out Advance Reader Copies is unethical because it's more likely to lead to positive reviews? Or do you feel as though the practice is completely legitimate and why?

Direct download: SMBS_251.mp3
Category:general -- posted at: 7:00am EST

What’s your take on “new age” concepts that may or may not help you progress toward your goals? Have you? Would you? The guys celebrate their 250th episode by presenting their 250th episode! Big thanks to all the listeners and subscribers who have, and do, support the show. Click on over to iTunes and leave a rating or review to congratulate Jim and Bryan on this milestone. This Thursday, Jan 17, Bryan will be hosting a genre-specific class for Mystery/Thriller/Suspense writers to reveal tips to help sell more books in those markets and there will be prizes, too! If you haven’t had a chance to talk to Jim about your specific book head over to SmarterAuthors and schedule your one-on-one call with Jim. This week’s Happy Book Reviews winner is Thomas Herold. This week’s Featured Patrons: Prometheus Rising, Flotsam, and Kiss Kill. The Hot Tips include how Facebook pixels can help you squeeze more out of Bookfunnel, why Publish Drive could be the free formatting tool you’ve been searching for, and what keeping secrets can do to ramp up the tension in your writing. The Top Five news stories that matter to indie authors this week include how a new Netflix show on reducing clutter is driving authors nuts, how Amazon is now allowing readers to leave reviews on preorders, why a launch and tell strategy could be the method for you, what an iBooks app for Android devices could mean for authors, and how vision boards helped Brandon Ellis to stay on track and reach his 5-figure sales goal. Question of the Week: How woo-woo are you (-you)? Would you (or have you ever) used concepts like Vision Boards, Affirmations, or Visualization to help achieve your goals?

Direct download: SMBS_250.mp3
Category:general -- posted at: 7:00am EST

Here's what you'll learn in Episode 249:

- How authors can protect themselves when buying book covers

- Why a calendar might be the most important writer’s tool

- How using video chat can spark writing creativity

- What advantages indie-publishers have over traditional

- How an author turned around a dollar a month in sales into a part-time living

- What Written Word Media thinks will happen in 2019

- What one author did to hit Trout status and fulfill a writing dream

- How the new Amazon ads platform will impact your marketing

Question of the Week: What was your first reaction to the new Amazon Advertising dashboard? How has your opinion changed (if at all) since you've had a chance to look around inside?

Direct download: SMBS_249_fini.mp3
Category:general -- posted at: 7:00am EST

Take a look at Bryan’s and Jim’s predictions for the coming year and give them a “thumbs-up” or “thumbs-down.” The guys have mixed things up for the first show of 2019 and are looking forward to your feedback. This week’s Happy Book Reviews winner is Isabel Peterson. Bryan thanks our Featured Patrons: How to Sex Your Snake, Guild of Tokens: Initiate, and The Strange. And a huge “thank you” to everyone who supported the show in 2018! Play along as Bryan and Jim debate the likelihood of the Top 25 Predictions for 2019. Will you pick TRUE or FALSE? Bryan reveals his BIG THING for 2019 and invites all of you to follow along. Happy New Year to all of our Sell More Books Show listeners! Question of the Week: What do you disagree with for our 2019 predictions? Also, what should Bryan call his new show?

Direct download: SMBS_248.mp3
Category:general -- posted at: 7:00am EST