The Sell More Books Show: Book Marketing, Digital Publishing and Kindle News, Tools and Advice

Is this the beginning of the end for CreateSpace? After thanking their patrons, The Busy Busy Author, The Last Verdict, and Slow Burn: Zero Day, Jim and Bryan took on tips about podcasts, BookBub Ads, and social media anxiety. News stories included how to grow your business, outside-the-box marketing, KDP Jumpstart, the closing of CreateSpace's e-store, and seven-figure trad pub deals. This week's Question of the Week: When are you planning to start using KDP Print? What will you miss the most about CreateSpace when it's eventually closed?

Direct download: SMBS_185.mp3
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With a trio of massive tips, Jim and Bryan brought the fire for episode 184. After thanking their patrons Carnal, Twisting Fate, and Character Sketch & Color, the publishing prima donnas discussed tips on nonfiction books, beta readers, and relaunching your books. News stories included romance publishers falling short on diversity, using Amazon's built-in X-Ray feature, Draft2Digital's new affiliate program, romance authors' frustration at a recent New York Times piece, and why iBooks may slide from its #2 spot. This week's Question of the Week: Do you use iBooks? How do you think it compares to other ebook marketplaces and why?

Direct download: SMBS_184.mp3
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Sci-fi author Michael Cooper joined us today for a longer-than-usual but extremely informative Lab segment. After thanking their patrons, Peak Democracy, The Final Arrangement, and Nightblade, Bryan and Jim tackled tips on pen names, selecting your next story to write, and how to promote your books. News stories included the publishing practices of Marcel Proust, publishers helping hurricane victims, AAP's ebook sales increase, and Bookfunnel's new direct sales integration. This week's Question of the Week: If you don't yet use Facebook Ads, what's the main reason you don't include them as part of your marketing?

Direct download: SMBS_183.mp3
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Has Nook finally waived the white flag? Find out in our latest episode! Jim and Bryan take on tips about efficient book launches, common mistake, and information overload. After thanking their patron Dead Still, the two triple-threats discussed stories on Amazon's Alibaba sale in China, attitudes about intellectual property, Canada's audio battleground, and Barnes & Noble making changes with the Nook. This week's Question of the Week: Is Barnes & Noble getting a tech partner or selling its ebook and e-reader business a good thing for authors or a bad thing and why?

Direct download: SMBS_182.mp3
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Bryan and Jim are back with a very news-focused show! After thanking their patrons, Black Shadow Moon, The Tilt, and Twins of Prey, the publishing pundits discussed making big plays, connecting with readers on social media, and how to improve your email engagement. News stories included an idea for improving KDP customer support, lessons Joanna Penn learned in her sixth year in publishing, why trad pub bet big against digital, a new system in erotica characterization, and what we can learn from Chance the Rapper. This week's Question of the Week: At what point should an indie be considered a "sellout?"

Direct download: SMBS_181.mp3
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What's your KU pain point? Jim and Bryan ask the big questions this week on Episode 180. After thanking their patrons Guardian of the Brail, Achieve Anything in Just One Year, and How to Drive Your Next Car Deal, the Towers of Publishing Power discussed tips on paperback preorders, rookie publishing mistakes, and a new email swap service. News stories included teaching self-publishing to high schoolers, Rip Van Winkle syndrome for midlisters, tips for Amazon Ads, Kobo's new audiobook platform, and Amazon's lawsuits to stop scammers. This week's Question of the Week: How much would your earnings have to drop to consider going wide instead of in KU? Also, would you consider leaving if Amazon's actions against the scammers aren't effective? Why or why not?

Direct download: SMBS_180.mp3
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Happy Labor Day! Jim and Bryan each ran special sales this week (discount book descriptions and reviewer submissions) and chatted at length about tips on sending personal emails, dealing with fear, and changing up your Facebook Ads. After thanking their patrons Thawed, The Hat Trick Series, and The Dragon Rustler, the emperors of entrepreneurship discussed news stories on earning from shorter works, WordPress 5.0, waiting to promote your books, creating a shared universe, and alleged discrimination from Playster. This week's Question of the Week: Would it be as big a story if a major retailer like Amazon allegedly discriminated against LGBT books, or is the story the same magnitude no matter where that discrimination happens?

Direct download: SMBS_179.mp3
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With Jim's 24 Hours of Free Author Marketing Club promo and Bryan's crazy few weeks, there was a lot to discuss. After thanking their patrons, The Outline Book, Removed, and A Curse upon the Saints, the warriors of indie writing discussed networking, book cover redesigns, and Kindle Unlimited promos. News stories included Medium's subscription service, Amazon's review word cloud tool, Wattpad's new Raccoon app, the Handbook for Mortals New York Times scandal, and Nook's recent uneven bans on erotica authors. This week's Question of the Week: Given the release of Wattpad's Raccoon video app, do you think video storytelling will ever become a part of your author business? Why or why not?

Direct download: SMBS_178.mp3
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We've reached 500,000 downloads, and we couldn't have done it without you! This week, Jim and Bryan discussed tips on ad copywriting, indie author mistakes, and writing by hand. After thanking their patrons Peaks of Passion, Where the Leaves Wither, and The Last Days Begin, the Walter Cronkites of self-publishing took on the latest news stories, including Australia's trad pub matchmaker site, Smashwords Special Deals, Nook First Look, KU's drop in per page payout, and the Dominion Rising's exclusion from the New York Times Bestseller List. This week's Question of the Week: Why do some authors spend time getting angry about fellow indies attempting to get on bestseller lists when they could instead learn from the marketing successes of box sets like Dominion Rising?

Direct download: SMBS_177.mp3
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Director of Content Abigail Dunard visited the show this week to talk tips and news with Jim. After thanking their patrons, We Own the Sky, Kick Author Overwhelm to the Curb, and The Newbie's Guide to Sell More Books with Less Marketing, Jim and Abigail discussed tips on major marketing campaigns, six-figure steps, and reader on-boarding. News stories included Amazon's new shipping policy, Hallmark Publishing, IndiePicks, and a contentious campaign fighting a popular YA book. This week's Question of the Week: Is it fair for readers to leave customer reviews en masse if they haven't yet read the book? How can publishers and retailers avoid situations like this in the future?

Direct download: SMBS_176.mp3
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