The Sell More Books Show: Book Marketing, Digital Publishing and Kindle News, Tools and Advice (general)

H. Claire Taylor subbed for Jim this week as the comedy duo of Cohen and Taylor took on the Sell More Books Show. After thanking their patrons Patrick O’Donnell ( ), C. Steven Manley ( ), and  L. Penelope ( ), Bryan and Claire chatted about tips on advertising, dictation, and BookBub featured deals. News stories included Books-A-Million self-publishing packages, an Amazon reading service for kids, a new pricing policy at Amazon Books, Steve Scott’s 17 steps to $1,000 in publishing, and authors struggling to get email subscribers. This week’s Question of the Week: Have you noticed a decrease in email subscriber numbers? If so, what have you done to try to help numbers pick back up?

Direct download: SMBS_136.mp3
Category:general -- posted at: 7:00am EDT

Happy November! Jim and Bryan welcomed back Derek Siddoway of Book Review 22 for another Lab segment, but not before thanking their latest patrons Jennifer Evans (and her book Peaks of Passion ), Matthew Paulson (and his book The Ten-Year Turnaround ), and Randy Stapilus (and his book What Sells Books ). This week, the candidate champs discussed tips on working smarter, diversifying income, and Amazon review rules. News stories included Nook Press changes, a recent scam, the dissolution of a big Author Solutions Relationship, a new freelance law, the likelihood of books disappearing, and being an early adopter. This week’s Question of the Week: Which stage of technological adoption is self-publishing in and why? Innovation, Early Adopters, Early Majority, Late Majority, or Laggards?

Direct download: SMBS_135.mp3
Category:general -- posted at: 7:00am EDT

Honoree Corder visited the show to talk about publishing, books, and the Amazon Breakfast! After thanking Honoree (and her book You Must Write a Book ), Craig Lea Gordon (and his book Hypercage ) and Kirsten Oliphant (and her book Email Lists Made Easy for Writers and Bloggers ), the trio discussed tips on author training, creative visualization, and finding your ideal readers. News stories included a nonfiction NaNoWriMo, Free Book Zones, interactive YA entertainment, the “wall of content,” horror bleeding indies, and tips from the Amazon Breakfast. This week’s Question of the Week: Have you used visualization or other personal development tactics to achieve your goals? Why or why not?

Direct download: SMBS_134.mp3
Category:general -- posted at: 7:00am EDT

Are the good times over? Not for Jim, Bryan, and the indie community! After thanking their patrons Spider McGee (and his book Monkey Justice ), Charles Eugene Anderson (and his book Time Code ) and J. Rutger Madison (and his book A Curse Upon the Saints ), the publishing patriots chatted about social media, author courses, and editor-finding tools. News stories included evaluating your business model, dedicating yourself to the right work, diversity in publishing, how to avoid getting swindled, and a drop in indie revenue from Author Earnings. This week’s Question of the Week: Why do you think indie authors experienced a decrease in the latest Author Earnings report?

Direct download: SMBS_133.mp3
Category:general -- posted at: 7:00am EDT

After sharing the results of the first ever SMBS Presidential Election, Jim and Bryan took on the latest in book marketing news. Tips included solidifying your successful author mindset, the importance of focus during your writing time, and which type of marketing works best. Following their honoring of recent patrons Ethan Jones (and his book The Secret Blush ), Chris Syme (and her book SMART Social Media For Authors ), and Geoff North (and his book Thawed: CRYERS http:// ), they touched on news stories related to Ellora’s Cave, publishing submission fees, Amazon Prime Reading, KDP page read errors, and KDP Print paperbacks. This week’s Question of the Week is: Will you stick with CreateSpace or test out KDP Print and why? Also, who would you like to be SMBS President?

Direct download: SMBS_132.mp3
Category:general -- posted at: 7:00am EDT

With the news being a negative nelly, Jim brought the positive in the latest episode of the Sell More Books Show. After tackling tips on selling dozens of books at a time, optimizing BookBub Ad campaigns, and taking part in Amazon’s indie author celebration, the two triple-threats thanked their patrons Michael Alan Peck (and his book The Journeyman ), Susan Illene (and her book Stalked by Flames ) and Brecht Ryckaert (and his book WordPress Security 101: ). News stories included Amazon’s Disney subscription, Facebook’s Marketplace, a new scammer, a trad pub author turned indie, Facebook video stat reporting errors, and Kindle Unlimited reporting errors. This week’s Question of the Week: Will Amazon’s error in reporting KU pages read impact your decision to put your books in KU? Why or why not? Also, who gets your vote for Sell More Books Show President? Jim? Bryan? Or a third-party candidate (a listener)?

Direct download: SMBS_131_Final_2nd.mp3
Category:general -- posted at: 7:00am EDT

Jim and Bryan welcomed their first patron G.D. Leon to the show to talk about what he’s learned from the podcast. After thanking their patrons Jamie Arpin-Ricci (for the book The Last Verdict 
 ), Gillian Felix (for her service Plain Talk Book Marketing ), and Emma Alisyn (and her book Character Sketch & Color ), the self-pubbed pub-lovers talked tips related to Nook Press, harassment, and cupcakes. News stories included reactions to the Merritt Tierce mail carrier piece, laws about autographed books, TOR’s indie marketing play, the Society of Authors’ request for income protection, the predatory vanity presses at major trade shows, and a new threshold for leaving reviews at Amazon. This week’s Question of the Week: Are you in support of a law that provides publisher transparency AND additional author earnings if companies turn enough of a profit? ALSO, who would you want to see speak at a live author event in 2017?
Direct download: 130_fini.mp3
Category:general -- posted at: 2:34pm EDT

After plugging the upcoming Indie Author Day (on October 8th, 2016), Jim and Bryan chatted with Ashley Durrer from InstaFreebie for their latest lab segment. Following their big thanks to two patrons, Craig Lea Gordon (and his book Hypercage ( ) and Megan Haskell (and her book Sanyere: The Heir Apparent ), the publishing pilgrims took on tips related to relaunching your books, Shelfie’s new reader tool, and a “caring” social media strategy. News stories included Google Play’s new recommendation algorithm, Amazon’s big news about Audible, the end of the authors vs. Harlequin lawsuit, one author’s tough road, and another author’s joke-turned-success story. This week’s Question of the Week: If you could choose literary fame as a pauper or financial success without acclaim as an indie, which would you choose and why? How would your answer have differed when you just started out as an author?

Direct download: 129fini.mp3
Category:general -- posted at: 12:01pm EDT

This week, Jim and Bryan took on the latest in news and tips! After thanking their latest patron Matthew Paulson and his book The Ten-Year Turnaround (available here: ), the two trailblazers took on tips related to paid advertising, email collection, and erotica promo sites. News stories included Barnes & Noble blame, Hugh Howey’s publishing projections, some trad pub “Whale Math,” Colleen Hoover’s industry thoughts, and Rosalind James’ slow and steady approach to making readers happy. This week’s Question of the Week: Do you think too many authors and piracy are the reason Colleen Hoover’s book sales have decreased? Why or why not? If you were her, how would you use your large following to try to turn things around?

Direct download: 128_fini.mp3
Category:general -- posted at: 11:32am EDT

Here’s a little comedy for your Friday! In this special edition of the show, H. Claire Taylor joined Bryan to do a preview of their upcoming podcast, Something Nice to Say (you can contribute to the show’s Kickstarter campaign here: ). Bryan and Claire discussed their experiences with traditional publishing before launching into their trademark “three nice things.” Expect Daniel Plainview impressions and a discourse on the shark’s name in the movie Jaws.

Direct download: Final_SMBS_Bonus_Ep_-_Something_Nice_About_Trad_Pub_Updated_9-8-16.mp3
Category:general -- posted at: 7:00am EDT