The Sell More Books Show: Book Marketing, Digital Publishing and Kindle News, Tools and Advice

Director of Content Abigail Dunard visited the show this week to talk tips and news with Jim. After thanking their patrons, We Own the Sky, Kick Author Overwhelm to the Curb, and The Newbie's Guide to Sell More Books with Less Marketing, Jim and Abigail discussed tips on major marketing campaigns, six-figure steps, and reader on-boarding. News stories included Amazon's new shipping policy, Hallmark Publishing, David Gaughran's brush with Amazon iron fist, IndiePicks, and a contentious campaign fighting a popular YA book. This week's Question of the Week: Is it fair for readers to leave customer reviews en masse if they haven't yet read the book? How can publishers and retailers avoid situations like this in the future?

Direct download: SMBS_176.mp3
Category:general -- posted at: 7:00am EDT

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